Each company and the man himself admits, sometimes failing, seemingly mistakes. But if it is really a failure or a good experience for the development shows a wonderful book of Laurence G. Weinzimmer and Jim McConoughey “The Wisdom of Failure”.
5 small stories from the book will help you to understand that the business mistakes can make each person, above all it’s important to analyze them and make the necessary conclusions
Do not be afraid to admit failure and leave the matter of his
News Corp. has invested $ 580 million on MySpace acquisition in 2006, and invested in the social network additional millions of dollars. Facebook, yet became more successful, and MySpace was sold only by $ 34 million.
“Healthy” Cigarette or contrary to tradition
The company of the production of tobacco R.J. Reynolds spent $ 1 billion on the production of cigarettes with lower nicotine content – Premier. But it turned out that smokers can not stand the smell. Absurd? – Conclusion!
Luxury products can not tolerate “easy money”
LA Gear President of the company for four years, raised the sales of sports shoes with $ 11mln to $ 820 million, using a variety of marketing methods. In the pursuit of profit began to sell shoes at discounted prices in each store, thus reducing the attractiveness and prestige of the brand.
Do not allow competitors to define the strategy of your company
Coca-Cola has responded to the provocation Pepsi «The new generation chooses Pepsi» and released in response to a very bad drink New Coke, which was a huge failure in the history of the brand business.
Keep your attention on the main product of the company, which brings a good profit, and is widely known among consumers
Netscape company trying to develop a new programming language, lost sight of their first widely popular browser, ignoring his improvement. This was an error on a billion $.
No business is immune from mistakes, but by analyzing the negative experience, you can protect your company from such failures.
During trading on Monday, October 11, the price of a barrel of Brent oil rose by 2% to $ 84.01. She reached this mark for the first time since October 2018. US WTI oil rose by $ 1.62 to $ 81.3 – the highest price since 2014, according to Reuters. It is noted that Brent […]
The agreement on a single corporate tax rate of at least 15 percent was signed by 136 states, which account for more than 90 percent of world GDP. The agreement is aimed at combating tax evasion by international corporations. The initiative was also signed by countries that were initially opposed to tax reform, such as […]
The savings of Ukrainian citizens outside the banking system are estimated at $ 30-35 billion. This estimate was given by the chairman of the National Bank Kyrylo Shevchenko during the Kyiv Economic Forum. There are different estimates of the “gray” economy. We in the National Bank believe that this is up to 30% of GDP. […]
During the week, the National Bank of Ukraine bought $ 228 million on the interbank foreign exchange market. At the same time, the central bank did not sell currency on the interbank market. So the NBU continued to buy currency on the interbank market, the bank increased it compared to last week ($ 15 million) […]
The new Tesla factory in Berlin may release the first electric cars next month. CEO Elon Musk stated this. Speaking at the plant, Musk said he hoped to get the green light to begin production in the coming weeks. The last consultation on public concern about the plant ends on October 14, after which the […]
In China, two more developers are unable to repay their debts: Fantasia Holdings has been unable to repay bonds worth $ 205.7 million, and Sinic Holdings is uncertain about the repayment of $ 246 million in bonds, the BBC reports. The day before, trading in Evergrande shares was suspended on the eve of “an announcement […]
Telegram Messenger registered more than 70 million new users against the background of a large-scale failure of the social network Facebook and its services. The founder of the messenger Pavlo Durov announced this in his Telegram-channel. “Telegram’s daily growth rate is an order of magnitude higher than normal, and in one day we have received […]
Ukreximbank’s Chairman of the Board Yevhen Metzger has written a statement resigning during the investigation into the attack on journalists. “The situation around the bank is unacceptable. My overly emotional reaction and unrestrained behavior towards journalists are not justified. I am fully aware of my responsibility,” the statement said. To remove partially the damage to […]
The director of a large state enterprise telecommunications, China Telecom was accused by the Chinese government in corruption. In particular, the government accuses the CEO Chang Xiao Bin in the “global misconduct of the party”, – reported on the website of the Chinese government. The Central Disciplinary Commission opened an investigation into the case. It […]Next
The State Property Fund sold the second object of the alcohol industry – Artemivsk distillery – for 50 million hryvnias. This was reported by the press service of the State Property Fund on Facebook. “The auction for the sale of the property of Artemivsk MTD and the storage of alcohol has just ended. This is […]Next
On March 19, the High Court of Justice in London upheld the claim of the pharmaceutical company Darnytsia and seized the accounts of the company, which is an intermediary in the procurement of raw materials from the German company Farmaplant Fabrikation Chemischer Produkte GmbH for Borschagiv Chemical and Pharmaceutical Plant. It is about the British […]Next
In the United States, the International Trade Commission (ITC) has banned Altria and Philip Morris from selling IQOS in the country. The Wall Street Journal reported this. The regulator has ruled in a patent case initiated by a competitor of the companies – R.J. Reynolds Tobacco Co. “Encroachment on our intellectual property undermines our ability […]Next
The Shevchenkivskyi District Court of Kyiv has seized the property and 100% of the shares of Motor Sich. This was announced on Saturday, March 20, the press service of the SBU. The property of the enterprise has been transferred to the management of the National Agency for Detection, Investigation and Management of Assets Obtained from […]Next
Approaches to determining the unit of excise tax rate on beer may change in Ukraine. This is stated in the bill of the Cabinet of Ministers №5600, which was registered in the Verkhovna Rada the day before. It is noted that Ukraine is obliged to bring its own legislation in line with the European directive […]Next
Large tobacco company Philip Morris couldn’t prove that the new Australian legislation, which involves standardized packs for all manufacturers of cigarettes, violates the intellectual property rights of the brand. The company filed a lawsuit against the Government of Australia to the arbitration court in Singapore, that refused to consider the case on the grounds that […]Next
According to Interfax-Ukraine, State fiscal service members have blocked work of Delta Wilmar CIS entity in Odessa region.Representatives of tax police have blocked entrances on Delta Wilmar CIS LLC which is one of the largest producers of fat-and-oil products in Ukraine. Aleksandr Podprugin, the deputy director of Delta Wilmar CIS LLC, confirmed that tax specialists […]Next
For the first time, the National Bank fined a collection company for violating the requirements of ethical conduct in settling overdue debts. This was reported by the NBU. “The National Bank, as a body that regulates and supervises the activities of non-banking financial institutions, has revealed a violation of the requirements of the legislation on […]Next
On 21 April, Credit Agricole signed the agreement with the European Bank for Reconstruction and Development (EBRD) and joined the «EU4Business-EBRD Credit Line» Program, within which the bank will get a EUR 25 million loan for 4 years. The purpose of the borrowing is to support micro, small, and medium-sized businesses and to expand their access to […]Next
Johnson & Johnson plans to complete the third phase of trials of its single-dose vaccine against COVID-19 in mid-January 2021. Paul Stoffels, vice chairman of the executive committee, senior scientific expert at Johnson & Johnson said they plan to deliver to market 1 billion doses. “We are in the middle of the third phase of […]Next
Workers of Gorodetsk local prosecutor’s office (Ukraine, Lviv region) have exacted 20 million UAH from the Ukrainian State Enterprise Ukrspyrt. This was reported to Ukrainian media by representatives of the press service of control authority. According to provided information, the manufacturer of alcoholic beverages was fined in connection with the unauthorized extraction of water for […]Next
The “Milkiland” dairy group with assets in Ukraine, Russia and Poland completed the registration of one Polish and two Panamanian subsidiary trading companies in the first quarter 2016. According to the report of the group on the site of the Warsaw Stock Exchange, in Poland was registered UA TRADE Sp.zo.o., in Panama – Newholm Systems […]Next
Shares of Netflix fell more than 11% after the close of trading on Tuesday, as the low number of new users of the streaming giant disappointed investors. Market analysts predicted a decline, but did not expect it to be so strong. In 2020, Netflix, on the one hand, received an incredible increase in users of […]Next
Robinhood, whose stock trading app has revolutionized Wall Street access to ordinary Americans on small budgets, on Thursday, launched a phased launch of a new product called IPO Access. IPO Access gives users the opportunity to buy shares until their initial public offering (IPO) on the stock exchange at the IPO price (the price […]Next
National Bank of Ukraine (NBU) classified Avant-Bank (Kyiv) as insolvent. The decision approved by the Decree №44 of January 29, 2016, presses the service of the National Bank. NBU explained the decision as the shareholders of the bank have no “clear plans for the replenishment of the bank’s liquidity and default of customers’ operations within […]Next