Despite the coronavirus pandemic, the total value of the most expensive brands in Ukraine increased by 1.5%. The Korrespondent magazine compiled the brand rating.
Thus, the top five most expensive brands in Ukraine included Kyivstar ($ 225.48 million), Rozetka ($ 210.42 million), Darnitsa ($ 187.23 million), Morshynska ($ 173.25 million) and Nova Poshta ($ 170.01 million).
Traditionally, only Ukrainian brands are included in the rating. Multinationals created outside the country are not considered.
When compiling the list, subjective indicators that are difficult to measure were not taken into account. Key macroeconomic indicators, such as GDP dynamics, inflation rates, etc., were also left out of brackets, since due to the coronavirus pandemic, the Ukrainian economy in 2020 decreased its growth rate by 4%.
“Ukrainian companies have become less susceptible to problems in the economy, and during a crisis, leaders win in comparison with those who catch up with them. Because in difficult times people want to trust those, to whom they bring their money. And trust is almost a key component of a brand, and therefore, and its value. ” – the article says.
It is noted that the three leaders – Kyivstar, Rozetka and pharmaceutical company Darnitsa, demonstrated the largest growth in brand value.
“And it is not surprising: the very top of the rating includes exactly those companies for which the brand and its perception in society is not an empty phrase,” the authors of the rating note.
The final list of the rating includes representatives of over a dozen industries: food and alcohol industry, fuel and energy and construction business, online commerce, distributors of household appliances and portable electronics, retail chains, banks, telecom companies, pharmaceutical giants, logistics and transport companies…
Wizz Air will start operating regular flights between Kiev and Abu Dhabi from July 1, 2021. This was announced on Monday, May 10, CTS with reference to the information published by the carrier. It is specified that flights from Ukraine will be carried out from the airport in Borispol. “Flights will be operated three times […]
In April, Ukraine’s international reserves increased by $ 965.30 million (by 3.6%) and as of May 1 amounted to $ 28 billion. This was reported on the website of the National Bank. “In April, they increased by 3.6%, taking into account foreign exchange earnings in favor of the government and the revaluation of financial instruments,” […]
The founder of Tesla and SpaceX, Elon Musk, became the highest paid CEO in the United States last year, according to Forbes magazine. The publication reminds that in 2018 Musk gave up his salary at Tesla. Instead, he receives a reward in the form of options on the company’s shares. In 2020, the businessman received […]
American carmaker Ford is recalling more than 661,000 Ford Explorer crossovers in North America due to problems with disconnecting the roof rails. Reuters reported this the day before. The US National Highway Traffic Safety Administration requested a recall. If necessary, the dealer will install special pins and replace the damage. Since the beginning of 2020, […]
World oil prices of reference brands began the working week with a moderate increase amid disruptions in the US Colonial Pipeline after a hacker attack. This is evidenced by trading data on Monday, May 10. Thus, July futures for Brent on the London Stock Exchange ICE Futures rose by $ 0.57 (0.83%) – to $ […]
Ukrzaliznytsia has signed a memorandum on cooperation and localization in Ukraine of passenger rolling stock production by the Swiss company Stadler CIS AG. The press service of the Ministry of Infrastructure reports. According to the document, the parties will work together to develop passenger rail transport in Ukraine and attract funding. In addition, if Stadler […]
In the first quarter of 2021, the net outflow of foreign direct investment from Ukraine amounted to 301 million dollars. This was reported on the website of the National Bank. At the same time, negative reinvested earnings of $ 141 million were recorded. According to the NBU, investments in equity (excluding reinvestment of income) amount […]
The state enterprise SETAM sold the most expensive lot of seized property on the electronic platform OpenMarket – the building of the hotel of the Military-St. Nicholas Monastery in Kyiv. The SETAM press service reported this. It is noted that the final price of the lot is 307.3 million hryvnias, which is 65 million hryvnias […]
Electric car maker Tesla has agreed with brokerage companies to sell its shares for a total of $ 5 billion. This was reported by Bloomberg, citing documents submitted to the US Securities and Exchange Commission (SEC). The shares will be sold at the market price. This is the third sale of Tesla shares in 2020. […]Next
Over the past three years, the number of vacancies in the world has tripled with a four-day working week. Their number increased to 62 per 10,000. It is noted that the effectiveness of the reduced working week is also confirmed by the results of research conducted by the British think tank Autonomy. “The four-day week […]Next
On Tuesday, Chinese Foreign Minister Wang Yi presented the government’s initiative to implement global data security standards, “golden rules” which should be applied by Chinese and other companies around the world. Among a number of points, the key ones are: preventing the illegal receipt of confidential personal information, ensuring the storage user`s data on the […]Next
The net profit of the world’s largest production and reserves of Saudi oil company Saudi Aramco in 2020 amounted to $ 49 billion against $ 88.2 billion a year earlier. The decrease was 1.8 times, according to company reports. It is noted that 2020 has become one of the most difficult in the history of […]Next
American Pfizer is one of the world’s largest pharmaceutical companies. Greek government spokesman Stelios Petsas stated it’s expanding its presence in Greece, creating 600 workplaces. Pfizer’s chairman is Greek Albert Burla. In recent months, the company has been developing a vaccine against coronavirus. A company hub opens in Thessaloniki. “Greece is attracting big investment and […]Next
The Roshen Confectionery Corporation plans to invest € 25 million in the construction of the second stage of the Vinnytsia dairy plant. This was announced by the director of the plant Dmitry Roshupkin, – writes the “Interfax-Ukraine”. “We have already started designing the second stage, the first piece of equipment has been already in order. […]Next
In the following days, the Japanese telecommunications holding Softbank intends to sell the large British manufacturer of microprocessors Arm Holdings to one of the world`s leaders in the production of graphics processors, chipsets and software, the American company Nvidia. The deal will be approximately of $ 40 billion. According to the Financial Times, the deal […]Next
In January-October 2020, Ukraine reduced exports of agricultural products by 1.7% compared to the same period last year. According to the Ukrainian Club of Agrarian Business Association exports were reduced exactly to $ 17.6 billion. According to this data, imports of agricultural products for the reporting period increased by 14.4% to $ 5.1 billion. Thus, […]Next
World oil prices of reference brands continue to rise on the news of the victory of the Democratic candidate Joe Biden in the US presidential election and information on the success of tests of the vaccine from COVID-19 of the American company Pfizer Inc. and German BioNTech. This is evidenced by trading data on Wednesday, […]Next
Ukraine can produce an average of about 5.5 billion cubic meters of “green” hydrogen annually. This was announced on Monday, March 29, by the State Agency for Energy Efficiency. Experts of the United Nations Economic Commission for Europe with the support of the Ministry of Energy and the State Agency conducted studies of the potential […]Next
Ukrzaliznytsia suffered record losses in less than 2020 – more than 11 billion hryvnias. At the same time, this year the company plans to make a profit of 3.5 billion. According to the Marlin project, Ukrzaliznytsia’s loss in the first three quarters of last year amounted to UAH 11.36 billion. Such results in UZ were […]Next
The head of Fiat Chrysler officially announced about the separation of Ferrari on January, 4, 2016, during the entering the Milan stock exchange. For the first time in 47 years Ferrari gained its independence, showing up as a separate from the Fiat Chrysler company. Head of Fiat Chrysler said in an interview that Ferrari had […]Next
Georgian Manganese temporarily suspends all works on the extraction and enrichment of manganese ore in the Chiatura mine (formerly JSC “Chiaturmarganets”, Georgia, Imereti). According to American Metal Market, the activities will be stopped starting from January 20, due to poor market conditions in the global markets of steel products. Stop of Enterprice , which is […]Next
What are the risks of medical reform in Ukraine? What it must change? Will the industry be funded as stated? Will insurance medicine work and how the market for medical services will be? Medicine established on authorities VS medicine established on evidence In November 2016, the Cabinet of Ministers of Ukraine approved the Concept of […]Next
Indian Pharmaceutical Manufacturers Association unites the representatives of Indian pharmaceutical companies in Ukraine. The executive vice president of the Dr. Reddy’s M. V. Ramana pointed out that Ukraine is one of the key markets in which the activity of the company is focused. International pharmaceutical company Dr. Reddy’s (India) remains optimistic about the Ukrainian pharmaceutical […]Next
On Thursday, Amazon announced the release of its updated smart glasses Echo Frames starting on December 10. Now everyone will be able to buy it. The new product from Amazon for $ 250 will go on sale just before the holiday weeks, which is a good time to start the release. Analysts and market experts […]Next