Entertainment Studios Networks owner Byron Allen has filed a $ 10 billion lawsuit against McDonald’s. According to The Wall Street Journal, the case concerns discrimination in advertising.
According to the lawsuit, McDonald’s violated federal and state civil rights law by demonstrating “racial hatred and racial stereotypes” in the distribution of advertising media.
According to the document, the company refused to advertise in the media owned by African-American Allen. The lawsuit alleges that blacks make up about 40 percent of McDonald’s customers, but in 2019, the company spent $ 1.6 billion from its advertising budget in the United States less than $ 5 million on advertising in black media.
The plaintiffs also allege that McDonald’s has never advertised on Entertainment Studios since its inception in 2009. At the same time, the company paid for a large amount of advertising in similar networks owned by whites.
The lawsuit was filed the same day that McDonald’s announced a decision to increase the cost of advertising in the media owned by African Americans from 2 to 5% by 2024.
The company also announced the allocation of funds for advertising on platforms owned by women, as well as various ethnic and sexual minorities.
Company Continues Strategic Expansion Adding New Service Capabilities, Talent, and Broadening Nearshore Footprint SAN JOSE, Calif.—January 5, 2023— GlobalLogic Inc., a Hitachi Group Company and Digital Engineering Leader, today announced the acquisition of Hexacta, a Pan-Latin-America digital and data engineering company. The acquisition is part of GlobalLogic’s continued strategy to expand its offerings, and its […]
Last year, the global medical device market reached $532.62 billion, according to Mordor Intelligence. Ukrainian engineers are involved in the projects of key players, which occupy almost 10% of the market. This share can be estimated at 50 billion US dollars*. Domestic specialists create more than a hundred software solutions of various levels. These include […]
Новий власник Twitter Ілон Маск доручив інженерам попрацювати над перезавантаженням Vine, яке може бути готове до кінця нинішнього року. Про це повідомляє Axios. Зазначається, що інженерам компанії необхідно вивчити стару кодову базу відеосервісу, яка не змінювалася та не оновлювалася з моменту закриття, а саме з 2016 року, коли з’ясувалося, що майданчик не витримує конкуренції. Втім, одне з […]
Credit Agricole has been ranked first in the social responsibility rating of the banking sector, created by Standard-Rating based on the 2022 half-year results. The rating agency commended the bank’s contribution to the economy of Ukraine. The bank has paid UAH 100 million in taxes in advance, while issuing UAH 1.2 billion in loans under […]
From October 1, drivers must turn on the dipped headlights of the car outside the city. This helps to additionally mark the vehicle in conditions of low visibility within the autumn-winter period. GlobalLogic reminds about the importance of compliance with traffic rules and tells about the developments of Ukrainian engineers that affect road safety. In […]
Intellias, a global software engineering and digital consulting company, has announced the completion of its acquisition of Digitally Inspired, a fast growing, UK based peer, focusing on the Retail and eCommerce industry. “I am delighted to welcome the Digitally Inspired team to Intellias. It is symbolic that Intellias’ twentieth anniversary coincided with signing an agreement […]
3×4, a Web3 fundraising platform for non-profits, has been launched in Ukraine to bring innovative crypto & NFT fundraising to the rising number of social impact causes. 3×4 helps non-profit organizations to fundraise utilizing NFTs in collaborations with artists and brands while providing donors utility, revenue and transparency. The idea of 3×4 was born in […]
In order to present existing opportunities and draw attention of the international business community, UkraineInvest organizes an international forum with the participation of leading business representatives and expert environment of Ukraine and the world. The need to rebuild Ukraine creates a variety of attractive investment projects aimed at contributing to shaping a new economy of […]
Following the third phase of trials of its COVID-19 coronavirus vaccine, Moderna said the drug was generally well tolerated and no serious health problems were identified. According to the company, the effectiveness of its vaccine reaches 94.1%, and 100% for preventing severe coronavirus cases. Previously, the manufacturer estimated the effectiveness of its drug at 94.5%. […]Next
Ukrzaliznytsia resumed cooperation with the German national railway operator Deutsche Bahn and signed an agreement with the engineering and consulting firm DB Engineering & Consulting, which is part of it, to provide consulting services to create an energy management strategy. This was reported on the website of the Ministry of Infrastructure. “The energy management strategy […]Next
UK will provide humanitarian assistance to Ukraine in the amount of 6.5 million dollars to support the regions in the east of the country affected by the armed conflict and the pandemic, said in the statement issued by the Foreign Ministry of the United Kingdom. This was reported by TASS. As specified, the allocation of […]Next
On Tuesday, the world’s largest manufacturer of jeans and casual wear, Levi Strauss, announced better than expected results of its 3rd financial quarter, which ended on August 23. The company reported the profits of $ 27 million, after the loss of $ 364 million in the second quarter, when Levi was forced to cut 15% […]Next
Shares of Lyft, which fell 16.2% since the beginning of the year but jumped 37.4% over the past week, rose 5.8% amid investor reaction to the company’s quarterly report. Lyft reported a loss for the third quarter (ended September 30) at $ 1.46, which is worse than analysts’ forecasts at – $ 0.91 loss per […]Next
The Cabinet of Ministers has introduced a mandatory declaration of an increase in retail prices for gasoline and diesel fuel by more than 1%. Now the price increase must be reported in 20 days. This is stated in Government Resolution №450 of March 29, 2021, which was updated. The list of socially significant goods to […]Next
It became aware the results of the tender of Ukrhazvydobuvannia by 13.3 billion UAH on the organization of drilling gas wells. The winner was a little-known company Pivnichhazresurs,the charter capital of which is only 74 thousand UAH, and the staff consists of two people. Also, it should be noted that on account of the above-mentioned […]Next
Since July 2015 a group of companies “Prometheus” reinvested 40% of the profits in the upgrade of material and technical base, according to a company press release. Mainly investments were aimed at expanding the network of elevator capacities, upgrade of grain storage, modernization of equipment and improvement of the quality of processes, replenishment of the […]Next
Due to the actions of the prosecutor ‘s office in Mykolayiv region the Sea specialized port Nika-Tera has frozen a large investment project of 40 million UAH. At the same time the city budget of Mykolayiv has lost a considerable amount of lease of the water fund lands. This was stated by the chairman of […]Next
Another plant of the German carmaker BMW has been suspended. Next week, the company’s plant in Regensburg will be temporarily closed due to a shortage of semiconductor microchips, a BMW representative told the industry publication Automobilwoche. The plant will be shut down completely throughout the week. After that, a summer break will begin at the […]Next
Shares of the largest US pharmaceutical company Pfizer, down to 3.14% since the beginning of the year, rose to 3.83% on Friday on good news about its vaccine against the COVID-19. Currently, the mTNA candidate vaccine of BNT162b1, developed by Pfizer in the partnership with the German company BioNTech, the mechanism of the action of […]Next
PIMCO and other investors appealed to the court with the case against Citigroup, due to the fact that the bank is not able to control the mortgage loans, resulting in $2.3 billion of losses. Citigroup will respond in a New York´s state court in Manhattan for actions that not justified the confidence of investors. Now […]Next
Ford official dealer representatives in Ukraine informed that Avtovinn company had developed in Vinnytsia a new Ford affiliate dealer centre. The Vinnytsia dealer centre is the third Ford centre in Ukraine . The two others have been located in Dnepr and Kyiv. It provides the full services from selling to Ford cars maintenance. The new […]Next
The State Property Fund (SPF) of Ukraine expects to announce the second tender for sale of “Odessa Port Plant” in late summer – early autumn. This was stated by Igor Bilous, head of the State Property Fund at a press conference in Kyiv on Tuesday. “We expect to start the second round at the end of […]Next
Poland and Denmark have solved problems related to the construction of the Baltic Pipe gas pipeline. The representative of the Polish government on strategic energy infrastructure Petro Naimski announced this on Polish Radio. “An agreement has been reached and work has resumed,” he said. Currently, the laying of 100 km of offshore section of the […]Next
The State Property Fund held an auction for the privatization of the property of the Ivankivka distillery located in the Cherkasy region. According to its results, the state budget should receive 90 million hryvnias, according to the agency’s website. It is noted that six participants competed for ownership at the open auction, which increased the […]Next