{"id":43333,"date":"2017-06-21T16:43:02","date_gmt":"2017-06-21T14:43:02","guid":{"rendered":"http:\/\/en.ldaily.ua\/?p=43333"},"modified":"2020-04-28T14:05:19","modified_gmt":"2020-04-28T11:05:19","slug":"u-moyemu-sviti-peremogty-mozhe-kozhen-treba-prosto-zrobyty-pershyj-krok","status":"publish","type":"interviews","link":"https:\/\/ldaily.ua\/en\/interviews\/u-moyemu-sviti-peremogty-mozhe-kozhen-treba-prosto-zrobyty-pershyj-krok\/","title":{"rendered":"&#8220;Everyone can win in my world. You just need to take the first step&#8221;"},"content":{"rendered":"<p>Interview with <strong>Mykola Siutkin,<\/strong> Managing Partner of <strong>S&#038;P (Siutkin &#038; Partners)<\/strong> about the price of the leadership, self-improvement, the importance of challenges to yourself and a mirror reflection of all this on\u00a0business development.<\/p>\n<p><strong>S&#038;P \u2014 one of the few companies in Ukraine in the market of risky investments, which helps foreign businesses to\u00a0invest freely in Ukraine, save and increase their capital assets.<\/strong><\/p>\n<p>How is it to be the head of such company? What difficulties would you have toovercome, if you once\u00a0decided to defend the interests of business in extremely difficult variances? How is it to understand that the fate\u00a0of business itself and hundreds of people depend on your decision?<\/p>\n<p>Our conversation with Mykola Siutkin shows that in Ukraine there are unique people, \u201cothers\u201d \u2014 with\u00a0their deep values, understanding themselves in life,understanding their place and mission in the market in\u00a0our difficult country and with their unique approach to business.<\/p>\n<p><strong>LDaily: Mykola, tell us about S &#038; P: how did it originate, how did it develop?\u00a0<\/strong><\/p>\n<p><strong>M. Siutkin:<\/strong> We created Siutkin &#038; Partners more than 10 years ago. These and I came to the market with a\u00a0structured corporate (we headed the legal departments of large foreign holdings). Yes, we started out as a law\u00a0firm (we are lawyers and candidates of law), but long experience in corporate and anti-war wars changed our\u00a0approach. We realized that jurisprudence can only be one of the tools necessary for a successful victory in\u00a0the most difficult conflicts. Therefore, we cannot say that we provide legal services, we have already moved\u00a0to another level &#8211; consulting and integrated business support.<\/p>\n<p>But then, we had no idea how to launch a business, enter the market, or work with clients. And it is our\u00a0experience of working in large companies that gave us, as it later turned out, the most necessary \u2014 a structured\u00a0and systematic approach, honesty and understanding of the value of the given word. It is our difficult 10-year\u00a0experience in the corporate sector that made it possible to understand how the business thinks, what tasks it\u00a0poses to the market, what quality of work it wants to see and what result it expects in the process of cooperation.\u00a0If you want to know, we also think differently:<\/p>\n<blockquote><p>we are sharpened for the needs of business,for work for the result in the shortest possible time and with minimal financial costs<\/p><\/blockquote>\n<p>For example, our client receives an opinion from lawyers on the market about the possibility of acquiring land and\u00a0the opportunity to invest an amount of $ 100,000,000. If the client addresses us, we say when he would have\u00a0\u00abproblems\u00bb, how and during which time he can lose assets. If he accepts our recommendations and carries\u00a0out a number of protective measures, he will remain with an asset of $ 100,000,000, if he ignores the risks,\u00a0he will lose the object or incur considerable expenses trying to save the asset in the process of aggravating\u00a0the \u00abproblem\u00bb. Everything is very simple, you calculate the risks and control the reality, and do not give yourself\u00a0and your business in the hands of chance.<\/p>\n<p>Why did we leave high-paid positions in \u201cclass\u201d companies? I will answer so \u2014 it became crowded. I\u00a0wanted to grow and develop, and most of all \u2014 to apply my knowledge not only within the framework of one\u00a0company, but to help businesses in various markets successfully invest and multiply their assets. Working\u00a0within the framework of one company, even the biggest one, could not give such an opportunity. And we wanted\u00a0and we want, as lofty as it sounds \u2014 to leave our mark in the history of Ukraine\u2019s formation, and this is exactly\u00a0what moves us forward!<\/p>\n<p><strong>LDaily: Your company has been functioning at the market for more than 10 years: what were the most\u00a0high-profile \u201ccases\u201d were implemented by you during this time?<\/strong><\/p>\n<p><strong>M. Siutkin:<\/strong> I think that you will not find in the public plane a lot of information about our activities, about\u00a0our clients or about successful cases. We just do not advertise it, just like our customers. This is a conscious\u00a0policy, there are things or cases that are not spoken out loud. Who are we, you ask? We are our result of many\u00a0years of work, we are successfully saved assets of our customers, we are saved business of our customers. You\u00a0can talk about how smart, innovative and path-breaking you are, show rewards, publish in ratings, speak at all\u00a0business events, etc. And you can just do your job well. This is the approach we adhere to, since whole people do\u00a0not need to prove to anyone.<\/p>\n<p><strong>LDaily: What did you learn over the years of practice, and how did you influence the market?\u00a0<\/strong><\/p>\n<p><strong>M. Siutkin:<\/strong> After 10 years, after the creation of the S &#038; P, I can say that we continue tchanging the \u201crules\u00a0of the game\u201d in Ukraine, protecting the business and teaching it to defend by itself. And if you ask me: \u201cDoes\u00a0it work?\u201d, I can say with 100 % confidence that this alone works. Specific actions, specific personalities\u00a0and specific victories that change the world view in all \u201cplayers\u201d of the market, without exception.<\/p>\n<p>We are even pleased that we are being copied and tried\u00a0to duplicate our actions. For example, it was the company\u00a0Suitkin &#038; Partners that first began to operate with such\u00a0concepts as anti-raidership, investment riskiness, black<br \/>\nlawyers, asset securitization, risk minimization, and apply\u00a0all this in practice. And today this terminology has already\u00a0taken root in the market<\/p>\n<blockquote><p>Moreover, we do not just change the\u00a0market, leading a client, we live our lives\u00a0together with him. From start to finish.\u00a0And this is not business \u2014 it\u2019s much more.\u00a0After all, our clients trust us not only their\u00a0business, but sometimes freedom, and\u00a0even life. This is a very great responsibility\u00a0and honor for us. Therefore, people,which\u00a0have gone through difficult conflicts with\u00a0us, became close people for us, not just\u00a0customers<\/p><\/blockquote>\n<p><strong>LDaily: What are the personality traits that unite your\u00a0customers?<\/strong><\/p>\n<p><strong>M. Siutkin:<\/strong> First of all, people are united by courage, and this applies to all spheres of life. These are people who\u00a0challenge themselves because they do not like the rules imposed on them from outside. More often than not, we are confronted with corruption, betrayal of partners or close people, and those who turn to us are exactly the category of people who do not holding back about problems, but trying to solve them, change their lives, controlling them, and all this exclusively within the law.<\/p>\n<p><strong>LDaily: Mykola, you have now told us about yourself. Your customers are so similar to you&#8230;<\/strong><\/p>\n<p><strong>M. Siutkin:<\/strong> Yes, there really is a similarity. It simply cannot be in another way. A strong person cannot\u00a0trust someone who is weaker, less intelligent and less volitional.<\/p>\n<p><strong>LDaily: Is it possible to draw an analogy between you and the doctors?<\/strong><\/p>\n<p><strong>M. Syutkin:<\/strong> Yes, it is possible, but recently, we like the analogy with the mountain ski instructor more. He also\u00a0saves lives, but only those people\u2019s lives who are so smart to understand that without him they cannot go down.<\/p>\n<p><strong>LDaily: I know that your second passion is triathlon. How did you come to the triathlon?\u00a0<\/strong><\/p>\n<p><strong>M. Siutkin:<\/strong> Since my childhood I\u2019ve been in sports and up to 15 years old I was already a candidate for\u00a0master of sports in rowing. However, there was a period when I did not support my physical development. But\u00a0the moment came when I realized that changes were needed and I went back to sports again.<\/p>\n<p>Why triathlon? Probably, fate: when I first tried that set of exercises that triathlon includes, I realized that it hasa deep philosophy, personal growth, and, of course, those discoveries that I make during the competitions, I\u00a0transfer to business processes and even to communicate with customers.<\/p>\n<p><strong>LDaily: What does triathlon give you?<\/strong><\/p>\n<p><strong>M. Siutkin:<\/strong> I personally get a lot of training. It is not only high self-organization, development of will power or just\u00a0a good physical form, it is also an understanding that it is impossible to grow, to raise the level in business\u00a0without developing in other spheres. And it\u2019s not just about sports (it\u2019s this sphere that worked for me), I\u2019m\u00a0talking about any other development, for someone it might be poetry, vocals, dances, chess, music and so. What\u2019s important here is different \u2014 whatever you are addicted to, you will grow only when you raise the\u00a0complexity level.<\/p>\n<p>A simple rule that works for me is trouble-free \u2014 to achieve something big, you need to start small and\u00a0gradually increase your speed. Now for me, triathlon is a way of life. What is most difficult for me in sports is to\u00a0do a little \u201cfeat\u201d every day, and only in this way can you win a big game.<\/p>\n<p><strong>LDaily: Could you draw a parallel between sports competitions and participation in corporate conflicts?\u00a0Can we talk about the similarity of the above processes<\/strong>?<\/p>\n<p><strong>M. Siutkin:<\/strong> There are such competitions called OTTILO. This is one of the hardest in the world one-day endurance\u00a0race and in translation from Swedish means \u201cfrom island to island\u201d. It takes place on the first Monday in\u00a0September in Sweden, between the 26 islands of the Stockholm Archipelago in the cold waters of the Baltic\u00a0Sea. A team of two participants swims from island to island, and by land moves by running. Participants must\u00a0overcome more than 50 stages, winding a total of 10 km swimming and 65 km of running. Time to overcome the\u00a0distance \u2014 no more than 14 hours.<\/p>\n<p>But the most difficult thing in this race is that the pair is tied with one cord (tsaheylu), which means that the entire\u00a0distance and finish depends on the well-coordinated work of both team members. According to the rules of the race,\u00a0athletes should not be separated from each other by more than 50 m on land and 5 m in water. Full trust between\u00a0athletes is not a whim, but a necessity, self-sacrifice, help, coaching, sharing food and water, and only then can\u00a0we talk about the passage of such a race.<\/p>\n<p>If we talk about a complex war, our work with customers is very similar to this race, and it can only be won\u00a0together, provided one hundred percent of the bestowal and trust in each other.<\/p>\n<p><strong>LDaily: What\u2019s more exciting than triathlon?<\/strong><\/p>\n<p><strong>M. Siutkin:<\/strong> Good question <em>(smiling)<\/em>. I have a number of hobbies that are not related to my professional activities.\u00a0The first is the lawyer.ua portal, \u2014 a service designed to help anyone (regardless of his or her income) to get\u00a0round-the-clock access to qualified legal services. The main goal is to raise the sense of justice of ordinary\u00a0people, help them understand their rights and teach them how to use these rights.\u00a0The second hobby is Lawyers Academy \u2014 an educational platform. It is the Academy that is called\u00a0upon to upgrade the qualifications of both staff and CEO. Especially popular in business are corporate\u00a0programs, trainings, seminars on various topics. \u00a0But my true passion and crush is the publication of<\/p>\n<p>LDaily. The idea to create LDaily came to me at the moment of realizing that there is no place in the country\u00a0where the first persons of big business could freely and openly share their own experience, practice, successes\u00a0and failures in business. To my great regret, journalism has practically ceased to exist in its pure form, the\u00a0selection of people who give interviews in many publications is based on commercial calculations. We\u00a0want to allow business to talk about important things for them, to provide an opportunity to freely express\u00a0themselves and determine their values and mission.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"featured_media":114536,"template":"","issues":[14],"interviewstag":[38,37,39,77,716,717,47,43,46,42,74,76,48,44],"class_list":["post-43333","interviews","type-interviews","status-publish","has-post-thumbnail","hentry","issues-14","interviewstag-business-magazine","interviewstag-interviews","interviewstag-ldaily","interviewstag-mykola-siutkin","interviewstag-sp","interviewstag-siutkinpartners","interviewstag-byznes-zhurnal","interviewstag-biznes-zhurnal","interviewstag-yntervyu","interviewstag-intervyu","interviewstag-mykola-syutkin","interviewstag-nykolaj-syutkyn","interviewstag-top-yntervyu","interviewstag-top-intervyu"],"_links":{"self":[{"href":"https:\/\/ldaily.ua\/en\/wp-json\/wp\/v2\/interviews\/43333","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ldaily.ua\/en\/wp-json\/wp\/v2\/interviews"}],"about":[{"href":"https:\/\/ldaily.ua\/en\/wp-json\/wp\/v2\/types\/interviews"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ldaily.ua\/en\/wp-json\/wp\/v2\/media\/114536"}],"wp:attachment":[{"href":"https:\/\/ldaily.ua\/en\/wp-json\/wp\/v2\/media?parent=43333"}],"wp:term":[{"taxonomy":"issues","embeddable":true,"href":"https:\/\/ldaily.ua\/en\/wp-json\/wp\/v2\/issues?post=43333"},{"taxonomy":"interviewstag","embeddable":true,"href":"https:\/\/ldaily.ua\/en\/wp-json\/wp\/v2\/interviewstag?post=43333"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}